How does one achieve immortality? Jackson, a professor of English at the University of Toronto, challenges our assumptions about great English authors of the Romantic period. Why do we still read Wordsworth and not Southey? Why Austen and not Brunton or Scott? The mechanisms of achieving, and losing, fame and canon status, is described in entertaining detail, and gives us much serious material to ponder. Fame is fickle, and also managed by stakeholders, and more than a little luck is involved. Yale University Press. 2015. Hb. NEW. $35.00